Kwake kwaba neqembu elizinikele labathandi bamaphazili elibizwa ngokuthi iShanTou Charmer Toys and Gifts Co.ltd (Shayela njengoCharmer njengoba kuboniswe ngezansi). Leli qembu labantu abanothando lalinombono wokuletha injabulo, ubuciko, kanye nokuzijabulisa ezinganeni emhlabeni wonke ngamaphazili abo asezingeni eliphezulu.
Beqhutshwa ukuzibophezela kwabo okungapheli ekwenzeni kahle, i-Charmer yayihlala ifuna amathuba okwabelana ngemikhiqizo yayo nezilaleli eziningi. Babekholelwa ukuthi ama-puzzle abo ayenamandla okujabulisa hhayi nje kuphela kodwa futhi okufundisa, ukukhuthaza ukucabanga okujulile, nokuthuthukisa amakhono okuxazulula izinkinga. Ngolunye usuku olujabulisayo, i-Charmer yathola ithuba elabagcwalisa ngenjabulo nomdlandla - yanikeza ama-puzzle amathoyizi ku-McDonald's, inkampani edumile yokudla okusheshayo.
IMcDonald's yayaziwa ngokudla kwayo okujabulisayo, okwakuhlanganisa amathoyizi ayeletha ukumamatheka ebusweni bezingane ngokuthenga ngakunye. Ezimisele ukusebenzisa leli thuba elihle, iCharmer yaguqula imibono yabo emisha yaba ngokoqobo futhi yaklama uhla lwamaphazili amathoyizi athakazelisayo nahehayo. Babekholelwa ngobuqotho ukuthi la maphazili ngeke nje adonse ukunaka kwezingane kodwa futhi akhuthaze uthando lokuxazulula izinkinga nokucabanga okunengqondo kusukela ebuntwaneni.
Bephethe amaphazili abo amathoyizi asanda kwenziwa, i-Charmer yalungiselela isethulo esikhangayo esabonisa ukuhluka kwemikhiqizo yabo, ikhwalithi, kanye nenani lemfundo. Abashiyanga lutho olungaphendulwanga, beqinisekisa ukuthi yonke imininingwane iqokonyiswe ngokucophelela ukuze bahlabe umxhwele abenzi bezinqumo eMcDonald's. Emasontweni ambalwa kamuva, abaPhazili bePuzzle bathola ucingo olwashintsha izimpilo zabo unomphela. AbakwaMcDonald's babengathandi nje isethulo sabo kodwa futhi bahlabeke umxhwele ngobuciko obuvelele bamaphazili amathoyizi kanye nokuqukethwe okucebisayo. AbakwaMcDonald's babona amandla okuletha injabulo kanye nenani lemfundo ezinganeni, okuhambisana kahle nezindinganiso zabo.
Ngokuziqhenya, i-Charmer. yaba ngumhlinzeki osemthethweni wamaphazili amathoyizi ku-McDonald's Happy Meals emhlabeni wonke. Ubambiswano lwachuma, futhi ngokuthengwa kwe-Happy Meal ngakunye, izingane emhlabeni wonke zaphiwa iphazili esezingeni eliphezulu ezazingayijabulela futhi ziyithande. I-Charmer yaqhubeka nokuthuthukisa nokukhuthaza ukubaluleka kokudlala nokufunda ekukhuleni kwengane.
Ukubambisana kwabo neMcDonald's kwavumela amaphazili abo amathoyizi ukuthi afinyelele izilaleli eziningi, ekhuthaza izingane ukuba zicabange ngokujulile, zixazulule izinkinga, futhi zizwe injabulo yokunqoba izinselele. Iminyaka yadlula, futhi ukubambisana kweCharmer neMcDonald's kwaqina. Amaphazili abo aba yinganekwane, izingane nemindeni beqoqa, beshintshana, futhi bewaxazulula ndawonye ngentshiseko. I-McDonald's Happy Meal yaba yinto efanayo hhayi nje nokudla okumnandi kodwa futhi nesikhathi sokudlala esijabulisayo, esifundisayo, nesijabulisayo. Impumelelo yeCharmer njengomhlinzeki wamaphazili amathoyizi kuMcDonald's yaba ubufakazi bokuzinikela nokuzibophezela kwabo.
Ngokubambisana kwabo, izingane emhlabeni wonke zakwazi ukuvula amandla omcabango wazo, zathuthukisa amakhono abalulekile, futhi zamane zajabula. Ngakho-ke, indaba kaCharmer kanye nempumelelo yazo njengomhlinzeki wamaphazili amathoyizi kuMcDonald's kwaqhubeka nokuphefumulela abanye abaphuphi kanye nosomabhizinisi ukuba bakholelwe emibonweni yabo futhi bayilandele ngentshiseko. Phela, ngezinye izikhathi, imibono elula kakhulu ingaletha injabulo enkulu.
Isikhathi sokuthunyelwe: Septhemba-05-2023
